Meta advertising for the trades

WIN MORE OF THE RIGHT JOBS.

We help roofers, builders and other trade businesses reach local customers looking for the work they do best.

See your growth potential. Get a plan for your trade.

YOUR WORK. IN THEIR FEED. Illustrative ad concepts
Your building businessSponsored ·

Planning a home extension? Make room for the life you want. Tell us about your project and let’s talk through the next steps.

Builder working on a residential extension
Extensions & home improvements

More room. Built around you.

Get quote
Your roofing businessSponsored ·

A damp patch on the ceiling? Get to the source before it spreads. Tell us what you’ve noticed and arrange a roof assessment.

Roofer applying a flat roof membrane
Flat roof repairs & waterproofing

Get your roof sorted.

Get quote
Your tree care businessSponsored ·

Trees taking over your garden? From careful pruning to tree removal, get a plan that works for your property. Send us a photo to get started.

Tree surgeon working above a suburban garden
Tree care & garden clearance

Give your garden room to grow.

Get quote
RoofingBuildingTree surgeryLandscapingSpecialist trades

YOUR NEXT CUSTOMER IS ALREADY SCROLLING.

Word of mouth is great. It does not always fill the calendar with the jobs you actually want. We put your work in front of local people on Facebook and Instagram, then give them a clear way to enquire.

See how it works

MORE THAN JUST AN AD.

The message, the creative and the enquiry journey need to work together. We build the parts that turn attention into a conversation about real work.

01

Offer and strategy

A clear angle based on your most valuable services and the places you serve.

02

Creative and campaigns

Facebook and Instagram advertising that makes your workmanship visible.

03

Enquiry journey

A straightforward route for prospective customers to tell you what they need.

04

Clear reporting

Visibility into campaign activity and the enquiries coming through.

Simple prices. More jobs in the diary.

More enquiries, easier follow-up or quote bookings. Choose the help your business needs.

Get Leads

Enquiries on your phone.

£395a month

+ your ad budget, from £300 a month

Around £695 a month all in
WHAT YOU GET

Local customers. Job details. Ready for your call.

  • Ads created and managed for you
  • Enquiries sent to your phone
  • Monthly results and cost report
See everything included
  • We make and run your ads for you
  • Ads only shown to people in your area
  • New enquiries sent straight to your phone
  • Every enquiry tells you the job and postcode
  • Monthly report: how many leads and what each one cost

Your part: You call, quote and agree the work.

Book a free call

£295 one-off setup

Most popular

Grow

Enquiries, organised.

£695a month

+ your ad budget, from £500 a month

Around £1,195 a month all in
WHAT YOU GET

Know the job before you pick up the phone.

  • Everything in Get Leads
  • Job details gathered + automatic first reply
  • Enquiries in one place + monthly check-in
See everything included
  • Everything in Get Leads, plus:
  • Ads for up to 2 of your services
  • We ask about job type, timing and budget up front, so you skip the tyre-kickers
  • Every enquiry gets an instant text or WhatsApp reply
  • Ads shown again to people who looked but didn't get in touch
  • One simple place to see every lead
  • Monthly check-in call

Your part: You choose the right jobs and give the quote.

Book a free call

£395 one-off setup

Fill My Diary

Make room for quote visits.

£995a month

+ your ad budget, from £750 a month

Around £1,745 a month all in
WHAT YOU GET

Let customers choose a time in your diary.

  • Everything in Grow
  • Quote bookings + appointment reminders
  • Missed-call follow-up + job tracking
See everything included
  • Everything in Grow, plus:
  • Customers book quote visits straight into your calendar
  • Reminder texts so people turn up
  • Missed a call? We chase it up for you
  • See which phone calls came from your ads
  • Ads for all your services, with new ones tested every week
  • Report shows leads, quotes and jobs won

Your part: You attend, quote and agree the work.

Book a free call

£495 one-off setup

Every advertising plan includes

  • Ads written and designed for you
  • Monthly tweaks to get you more for your money
  • You own your ad account
  • 3 months minimum, then month to month

A SEPARATE PLAN FOR YOUR WEBSITE

Custom Website
& Care

A website built for your trade.
A team to keep it up to date.

Built around your businessOne-off build quote + monthly care quote
Get a website quote
01

Build it

A custom website that shows your work, explains your services and makes it easy to enquire. Designed for mobile and desktop.

02

Manage it

Ongoing website management and agreed updates, with one team to contact when something needs changing.

03

Keep it current

Add content such as recent projects, service information and customer reviews, with your approval.

Your quote sets out the pages, features, content updates and ongoing support included. Available as a standalone service or alongside your ads.

How it works

  1. Have a quick chat

    A free 15-minute call. We find out what jobs you want more of and where you work.

  2. We build your ads

    We write, design and set everything up. Your ads go live within 7 days.

  3. Enquiries come in

    New customers land on your phone. You get on with the work.

Straight answers

How many enquiries or jobs will I get?

The package price covers the services listed above. It does not include a fixed number of enquiries, appointments or jobs. Results depend on your trade, location, offer and ad budget, as well as how enquiries are handled. Tell us about your business so we can discuss a suitable target.

What is the difference between an enquiry and a booked job?

An enquiry is someone asking about your services. A quote appointment is time booked to discuss or assess the work. A booked job is work the customer has agreed to go ahead with. You still need to speak to the customer, give a quote and agree the work.

Is the ad budget on top of your fee?

Yes. Your ad budget is paid straight to Facebook on your own card, not to us. You can see exactly where every pound goes.

Why is there a 3-month minimum?

Ads take a few weeks to learn who your best customers are. Three months gives them time to settle and start working properly. After that you can stop any month.

Do I need a website?

No. Customers can send an enquiry straight from the ad without leaving Facebook or Instagram.

What's the setup fee for?

Getting your ad account, tracking and first set of ads built and ready to go. You pay it once.

Can I change plans later?

Yes. Lots of customers start on Get Leads and move up once the work is coming in.

Not sure which plan fits?

Have a 15-minute chat and we'll tell you straight.

Book a free call

WHAT KIND OF JOBS DO YOU WANT MORE OF?

Tell us about your trade, your area and the work you want to win. We'll talk through whether Meta advertising makes sense for your business.

Prefer email? owen@nu-gen.co

We'll only use these details to get back to you about your enquiry.

Find your next growth opportunity.

Answer a few questions, model your growth potential, then get your personalised priorities.

Question 1 of 60 of 6 answered

YOUR DIGITAL GROWTH PLAN

—potential increase in monthly booked jobs

Add your numbers after the questions to calculate a growth scenario.

Your personalised priorities

Complete the questions and add your details to reveal the areas to focus on.